Aviation Design | PriestmanGoode

PriestmanGoode is a world leader in aviation design, having worked at the forefront of aircraft cabin interiors for the last thirty years.

We have worked with every major manufacturer, and countless top tier airlines to continuously improve the air travel experience for both passengers and crew, and to enable airlines to work as efficiently as possible. Initially creating seat designs, our work now encompasses the entire spectrum of aviation design, from working with airframe manufacturers on new aircraft concepts, to branding, customer experience, digital, ground services and aircraft interiors for airlines, as well as continuing to break new ground in seat concepts with manufacturers.

One vision, from home to destination

Innovation isn’t just in a great onboard product, it’s about having a strong, consistent brand throughout the entire passenger journey. From brand identity to digital products, ground services and cabin interiors, we have the expertise to design a single vision to roll out across all your brand touchpoints. Our various teams work with you on defining the customer journey and can support you at every phase of a project, from strategic vision, through manufacture, implementation and creating promotional materials such as movies, press images and VR experiences.

A car on a road arriving at an airport terminal building, with a lit up United Departures sign seen on the side of the building

A couple is seated at luxurious bar. The spacious room has a with a slatted ceiling, recessed lighting, herringbone grey flooring and marble surfaces. A bartender is making drinks while another person approaches the bar

A man seated in a lounge chair surrounded by upholstered privacy panels, with a small table lamp in an airport lounge

A passenger is greeted by a receptionist at the entrance to the United Polaris lounge. A marbled wall and 3D branded panel feature in the backdrop

United Airlines Premium Economy Plus seat

Game-changing innovation for competitive advantage

We work with our partners, from airlines to seat suppliers and airframe manufacturers, to consistently innovate and raise the bar in aviation design. Our drive for excellence means we partner with our clients to create ground-breaking products and services that give you a competitive edge.

Business Class cabin on the Airbus A330neo at night time, with soothing blue and purple lighting

Business Class cabin on the Airbus A330neo, with soothing light blue and purple lighting

The Airbus Airspace A330 cabin, a light and spacious aircraft cabin

A family eats dinner together in the QSuite Business Class cabin. Four seats facing each other and a removable panel allow this unique social setting

A woman reads to her daughter in the double bed configuration of the QSuite. A removable panel allows two center seats to come together to form one large double bed

A woman stands in front of a large mirror in the luxurious Premium bathroom on Qatar Airways A380

Embraer E2 Business Class Cabin showing staggered 4 abreast seating for improved passenger space and comfort

Embraer E2 Economy Class Cabin showing ceiling design with integrated services

“We are great fans of the new PSU overhead elements, not only due to their aesthetic and functional appeal, but because we are starting to see new design concepts that are challenging what has been the norm for decades in interior design”.

THE DESIGNAIR

Embraer E2 Aircraft entrance area with flush mounted crew seat and service area design

Embraer E2 Aircraft modern lavatory interior

Delivering tailored solutions for every project

Whether you need a cabin refresh, a flagship lounge or a promotional video, we can draw on our wealth of in-house expertise or leverage our relationships with suppliers to deliver quick, simple and efficient solutions for one-off projects.

A space capsule floating in space, with the surface of the Earth and clouds seen below

Designing human-centred airport environments

We work with you to map out the customer journey and draw on our broad expertise from branding to wayfinding, retail, interior and transport design, to create stress-free environments that are easy to navigate and enhance the travel experience. Our investment in digital and customer experience design also enable us to translate the physical environment into a touch-free experience integrated with passenger-owned devices.