A vision for tomorrow’s air travel

Pure Skies

PriestmanGoode has unveiled a raft of design ideas offering a road map towards future growth and passenger satisfaction in the aviation industry.
Pure Skies includes a complete review of Business and Economy Class cabins and addresses pressing consumer, business and environmental concerns.
New built-in design features, the latest technology and material innovation all help to reduce passenger anxiety, improve personal space and hygiene, and facilitate touch-free journeys. Meanwhile new revenue opportunities have been created for airlines through innovative cabin features that empower passengers to tailor products around individual preferences. Colours and materials have been used to enhance hygiene and facilitate communication and brand trust.

Download the press release

Created by our team of visualisers, the VR experience of the Pure Skies Room allows us to showcase every inch of the design

The Pure Skies Zone features a combination of staggered and non-staggered seat configurations, helping to maximise the feeling of personal space and allowing passengers to sit in the groups they are travelling in, whether alone, as a couple or in groups

Dividing screens every other row in the Pure Skies Zone offer greater separation, help purify the air inside the cabin and alleviate passenger anxiety.

The literature pocket has been replaced with an optional removable bag for each passenger or the option to clip-on their own bag

Each Pure Skies Zone seat features a fold down table with wireless charging and integrated UVC cleaning, a backlit safety card integrated with the back shell that shows relevant information when required and a device holder that can hold multiple personal or airline devices to be attached

The Pure Skies Room features a brand new seat design with minimal split lines and seam-welded fabrics to eliminate dirt traps

Seat fabrics include photochromic and thermochromic inks that react to new cleaning methods like UVC and heat cleaning, and display a message of reassurance to passengers while boarding

“By building-in additional safeguards and designing-out areas that previously caused concern, our Pure Skies concept encompasses a range of innovative and relevant options that will appeal to airlines and passengers alike.”
Nigel Goode, Director

Each Pure Skies Room is a fully enclosed personal space, partitioned by full height curtains. Each Room features personal overhead stowage and a personal wardrobe, both with integrated UVC cleaning

The IFE system is fully synchronised with passengers’ own devices

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